Learn the best practices to align your social media strategy in this in-depth course. Turn your Facebook fans into customers, build your LinkedIn network, and tweet your way to success.
creativeLIVE has brought together social mediaв??s top strategists to reveal their tried and true tactics for optimizing your personal brand and business identity. Theyв??ll discuss every facet of your social media plan: Facebook, LinkedIn, Twitter, Pinterest, Yelp, and more. Youв??ll learn how to smartly add photography to your marketing mix, and gain the tangible skills you need in the new business marketplace.
Session 1 July 22, 2013
Day 1 - Pre-Show
9:00 am - CC: How to Add Photography Into Your Marketing Mix
9:45 am - C.C.: Social Photography
11:30 am - C.C.: Useful Tips for Social Photography
10:45 am - C.C.: Developing a Workflow
12:45 pm - Ariel: Identifying Your Niche
1:30 pm - Ariel: Telling Your Story
1:45 pm - Ariel: Marketing Plan
2:30 pm - Ariel: Thought Leadership
3:00 pm - Ariel: 9 Tactics for Thought Leader Engagement
3:30 pm - Ariel: Lessons I Learned Along the Way & Final Q&A
Day 1 - Wrap-up
Session 2 July 23, 2013
Day 2 Pre-Show
9:00 am - Kim: Creating a Fully Integrated Social Media Platform
9:45 am - Kim: Social Media Branding & Q&A
10:15 am - Kim: Achieving an All-Star LinkedIn Profile
10:45 am - Kim: Content Strategy
11:15 am - Kim: Facebook Advertising
11:30 am - Kim: Using Facebook Data & Apps
11:45 am - Kim: Q & A
1:00 pm - Kim: Twitter Strategy
1:30 pm - Kim: Twitter Q & A
1:45 pm - Kim: Building a Traffic Engine with Google +
2:45 pm - Kim: Instagram Tips
3:15 pm - Kim: Pinterest Tips
Day 2: Wrap-Up
Session 3 July 24, 2013
Day 3 - Pre-Show
9:00 am - Amber: Small Business Social Media Myths Destroyed
9:45 am - Amber: Dialogue about Social with cL Community
11:00 am - Amber: Social Media Roadmap Part 1
11:30 am - Amber: Roadmap Part 2
1:00 pm - Developing a Formidable Social Platform
1:30 pm - Amber: Feedback, Negativity & Capturing Ideas
2:00 pm - Amber: Elements of Branding & Blogging Q&A
2:30 pm - Amber: Creating Killer Content
3:00 pm - Amber: Creating Killer Content Part 2
3:30 pm - Amber: 15 Ground Rules for Content
Day 3 - Wrap-Up
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